First impressions are everything. But when someone visits your Instagram feed and you haven't posted in 3 weeks, it would imply you have nothing going on. Now, you and I know that’s not true, but your potential customers don’t. You're up to your eyeballs in work and a visually appealing social media account, with daily posts, beautiful product photos and clear messaging is maybe not the #1 priority today. But in today's marketplace it needs to be. It's one thing to tell people how great you are. It's way more effective if you just show them.
And that's why we started Mikro. Marketing, social media, photography - we eat, breathe and sleep this stuff so you can focus on other important things like running your empire.
Who We Are
We are a boutique marketing and design agency with a primary focus on the rapidly growing platform of Instagram (and other social media sites - more on that later). We have worked in social media for over 15 years combined - building new accounts from the ground up and helping established brands like Mercedes Benz, Home Depot, Mazda, Steamwhistle Brewery, Ford, The Hudson's Bay Company and Ferrero Rocher tell their stories. We have grown new accounts from 0 - 5K, 7K, and even over 100,000 real followers in just a few years. There's no quick fix in the sometimes overwhelming Wild West of social media - it's all about consistent posting and clear messaging, and that's what we excel at. We are passionate about helping our clients do just that - tell their stories and showcase their products and services in a beautiful, visual format so they can connect with their ideal customers faster than you can say “yes plz”.
Whether it's a vehicle, clothing, an experience, or a cup of coffee, we understand that our clients are selling a product, but more importantly, they are selling a dream and a lifestyle. That's why we love platforms like Instagram. It offers anyone in the world the chance to SEE your brand's feed in an instant and quickly decide if it will help them achieve their ideal life.
What We Do
We work alongside you to take your brand story and develop it visually. First we nail down your goals. Then we map out your key messaging, values, your mood and tone for captions, your colour palette, target audience and your competition - the basics. Once we have that we get to work and start creating content that points back to all of these things. We start planning your feed out, arranging posts in the way that is most visually appealing. We meet with you weekly or bi-weekly (your choice) to keep up to date on what you want to promote and feature each week. And at the end of each month we give you a monthly review to show your growth, as well as any areas where there is room for improvement.
Beyond the initial setup, content creation and management of your feed(s), we offer other expanded services as well. We can engage with your followers daily and help grow your following. We also offer advertising packages (Google, Youtube, Instagram & Facebook ads), photography services (product shoots, lifestyle photos, photos of your space), creative direction, copywriting and more.
Heard enough? Give us a shout and let's start working on some big ideas.